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Experiences
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Designing Experiences
In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die.Yet many organizations face difficulties implementing a vision of delivering experiences beyond the provision of goods and services. Because experience design concepts and approaches are spread across multiple, often disconnected disciplines, there is no book that succinctly explains to students and aspiring professionals how to design them. J. Robert Rossman and Mathew D. Duerden present a comprehensive and accessible introduction to experience design.They synthesize the fundamental theories and methods from multiple disciplines and lay out a process for designing experiences from start to finish.Rossman and Duerden challenge us to reflect on what makes a great experience from the user’s perspective.They provide a framework of experience types, explaining people’s engagement with products and services and what makes experiences personal and fulfilling.The book presents interdisciplinary research underlying key concepts such as memory, intentionality, and dramatic structure in a down-to-earth style, drawing attention to both the macro and micro levels.Designing Experiences features detailed instructions and numerous real-world examples that clarify theoretical principles, making it useful for students and professionals.An invaluable overview of a growing field, the book provides readers with the tools they need to design innovative and indelible experiences and to move their organizations into the experience economy. Designing Experiences features a foreword by B. Joseph Pine II.
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Designing Context for User Experiences: Building User Experiences
Designing Context for User Experiences: Building User Experiences
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Designing Context for User Experiences : Building User Experiences
To make sense of the world, we're always trying to place things in context, whether our environment is physical, cultural, or something else altogether.Now that we live among digital, always-networked products, apps, and places, context is more complicated than ever - starting with "where" and "who" we are.This practical, insightful book provides a powerful toolset to help information architects, UX professionals, and web and app designers understand and solve the many challenges of contextual ambiguity in the products and services they create.You'll discover not only how to design for a given context, but also how design participates in making context.Learn how people perceive context when touching and navigating digital environments See how labels, relationships, and rules work as building blocks for context Find out how to make better sense of cross-channel, multi-device products or services Discover how language creates infrastructure in organizations, software, and the Internet of Things Learn models for figuring out the contextual angles of any user experience
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